SysOps Notice 2006.03.01

Air still breathable. Push to play.
As we leave the era of newspapers and come to realize that nearly all media content is carefully edited human fiction, we are going to need a new gravitational touchstone. We do not necessarily need the truth (humans act on emotions and not logic; facts are uncomfortable), but we do need to communicate, since each generation wants its own voice to be heard.

When I was a little itty-bitty guy, I was constantly in awe at the music, novels, paintings, art that I "discovered." Thanks to the internet, that discovery process is now an everyday activity. And while technology bothers many, the ability to be everywhere fascinates me. High bandwidth inspiration. However, art and its inspiration, has to meet the art of the middleman.

Hopefully digital distribution should make the middleman an unnecessary fact, but the likelihood of scoring a marketing success in the world of popular music depends more on public manipulation than a cool tune. The exception to this general rule is the one hit wonder. Ned's Atomic Dustbin is an American one hit wonder. In their native England, they were known for more than "Kill Your Television." Get your Ipod, crank up the volume (be careful not to damage your hearing), let your ears float into the guitars and reflect on the hours and hours you live with your media.


For me, Kill's verse lyrics are a blunt request by a girlfriend to be left alone, in the chorus, the boyfriend pleads for a new vision, "soap for sore eyes". But, by the end of the song, he knows he can not compete with the manufactured beauty that can be found in the thousands of media channels. The music is a frantic drone with an instrumental center that slowly builds underneath the final chorus. If you have the volume loud enough, surf among the guitars.